\u201eBirell dlouhodob\u011b podporuje aktivity, kter\u00e9 motivuj\u00ed lidi k\u00a0aktivn\u00edmu tr\u00e1ven\u00ed voln\u00e9ho \u010dasu. Mezi n\u011b pat\u0159\u00ed i j\u00edzda na kole, a proto je partnerem nejen profesion\u00e1ln\u00edch z\u00e1vod\u016f, jako je Sv\u011btov\u00fd poh\u00e1r horsk\u00fdch kol v\u00a0Nov\u00e9m M\u011bst\u011b na Morav\u011b, ale tak\u00e9 des\u00edtek akc\u00ed pro rekrea\u010dn\u00ed cyklisty,\u201c<\/em> \u0159ekl marketingov\u00fd mana\u017eer zna\u010dky Birell Lud\u011bk Baumruk. \u00a0\u00a0<\/span><\/p>\n Nyn\u00ed Birell p\u0159ich\u00e1z\u00ed s\u00a0vlastn\u00edm projektem, kter\u00fd motivuje \u010cechy k\u00a0je\u017ed\u011bn\u00ed na kole a z\u00e1rove\u0148 pom\u016f\u017ee lidem, kte\u0159\u00ed propadli cyklistice, ale nemaj\u00ed podm\u00ednky k\u00a0tomu se j\u00ed v\u011bnovat. \u00a0<\/span>\u00a0<\/em><\/p>\n \u201eMnoho lid\u00ed s\u00a0handicapem chce samoz\u0159ejm\u011b tak\u00e9 \u017e\u00edt aktivn\u011b, ale pot\u0159ebuje speci\u00e1ln\u00ed v\u011bci, kter\u00e9 jsou velmi n\u00e1kladn\u00e9. S\u00e1m jsem si stejnou situac\u00ed pro\u0161el, a proto v\u00edm, \u017ee takov\u00e1 pomoc je velmi pot\u0159ebn\u00e1,\u201c<\/em> \u0159ekl p\u011btin\u00e1sobn\u00fd paralympijsk\u00fd v\u00edt\u011bz Ji\u0159\u00ed Je\u017eek.\u00a0<\/span><\/p>\n A\u017e do konce \u010dervna se mohou hl\u00e1sit lid\u00e9 s handicapem, kte\u0159\u00ed miluj\u00ed cyklistiku, ale chyb\u00ed jim pot\u0159ebn\u00e9 vybaven\u00ed, jako kolo hand bike \u010di cokoliv dal\u0161\u00edho. Ze v\u0161ech p\u0159ihl\u00e1\u0161ek pak vybere porota v\u00a0\u010dele s\u00a0Ji\u0159\u00edm Je\u017ekem p\u011bt nejpot\u0159ebn\u011bj\u0161\u00edch, kte\u0159\u00ed z\u00edskaj\u00ed finan\u010dn\u00ed podporu. Sv\u00fdm n\u00e1zorem v\u00a0porot\u011b p\u0159isp\u011bje i Viktor Zapletal, tren\u00e9r \u010desk\u00e9 reprezentace t\u011blesn\u011b posti\u017een\u00fdch a sou\u010dasn\u011b \u0161\u00e9ftren\u00e9r \u010desk\u00e9 MTB reprezentace. <\/span><\/p>\n \u201ePokud bychom hledali p\u0159\u00edklad integrace a tedy propojen\u00ed sportu handicapovan\u00fdch se sportem bez handicapu, mohla by to b\u00fdt pr\u00e1v\u011b Birell j\u00edzda. Ta aktivita je toti\u017e spojen\u00e1 s\u00a0po\u0159adateli Sv\u011btov\u00e9ho poh\u00e1ru a Mistrovstv\u00ed sv\u011bta horsk\u00fdch v\u00a0Nov\u00e9m M\u011bst\u011b na Morav\u011b. Velmi si toho z\u00e1jmu v\u00e1\u017e\u00edme a j\u00e1 d\u011bkuji Petrovi Va\u0148kovi a J\u00e1nu Svoradovi, kte\u0159\u00ed toto propojen\u00ed iniciovali.\u201c \u00a0<\/i>\u0159\u00edk\u00e1 Viktor Zapletal.<\/span><\/p>\n O tom, jak vysok\u00fd p\u0159\u00edsp\u011bvek pot\u0159ebn\u00ed z\u00edskaj\u00ed, rozhodnou cyklist\u00e9 na cyklostezk\u00e1ch po cel\u00e9 \u010cR. B\u011bhem letn\u00edch pr\u00e1zdnin po nich bude putovat speci\u00e1ln\u00ed br\u00e1na. Za ka\u017ed\u00e9ho, kdo pod n\u00ed projede na kole, p\u0159isp\u011bje Birell \u010d\u00e1stkou 5 K\u010d. \u010c\u00edm v\u00edce to bude cyklist\u016f, t\u00edm vy\u0161\u0161\u00ed \u010d\u00e1stka bude rozd\u011blena. <\/span>\u201eV\u011b\u0159\u00edm, \u017ee se dostaneme p\u0159es 100 tis. lid\u00ed, co\u017e by p\u0159edstavovalo p\u0159\u00edsp\u011bvek v\u00edce ne\u017e p\u016fl milionu korun,\u201c <\/em>vyslovil sv\u00e9 p\u0159\u00e1n\u00ed Lud\u011bk Baumruk a dodal, \u017ee Birell j\u00edzda bude sou\u010d\u00e1st\u00ed letn\u00ed verze po\u0159adu S\u00a0\u010cT Sport na vrchol aneb nov\u00e1 chu\u0165 cyklistiky. O tom, kdy a kde budou br\u00e1ny um\u00edst\u011bny, se z\u00e1jemci dozv\u011bd\u00ed na str\u00e1nk\u00e1ch www.birelljizda.cz<\/a>.<\/span><\/p>\n","protected":false},"excerpt":{"rendered":" Zp\u00e1tky na kolo. Tak se d\u00e1 charakterizovat projekt Birell j\u00edzda,\u00a0kter\u00fd pom\u016f\u017ee handicapovan\u00fdm lidem \u017e\u00edt znovu aktivn\u011b. Jeho patronem je \u010desk\u00fd cyklista dvojn\u00e1sobn\u00fd paralympijsk\u00fd v\u00edt\u011bz Ji\u0159\u00ed Je\u017eek. Do konce \u010dervna se […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"ngg_post_thumbnail":0,"footnotes":""},"categories":[6],"tags":[],"class_list":["post-2782","post","type-post","status-publish","format-standard","hentry","category-caths-info"],"_links":{"self":[{"href":"https:\/\/www.caths.cz\/wordpress\/wp-json\/wp\/v2\/posts\/2782","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.caths.cz\/wordpress\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.caths.cz\/wordpress\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.caths.cz\/wordpress\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.caths.cz\/wordpress\/wp-json\/wp\/v2\/comments?post=2782"}],"version-history":[{"count":0,"href":"https:\/\/www.caths.cz\/wordpress\/wp-json\/wp\/v2\/posts\/2782\/revisions"}],"wp:attachment":[{"href":"https:\/\/www.caths.cz\/wordpress\/wp-json\/wp\/v2\/media?parent=2782"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.caths.cz\/wordpress\/wp-json\/wp\/v2\/categories?post=2782"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.caths.cz\/wordpress\/wp-json\/wp\/v2\/tags?post=2782"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![\"\"](\"https:\/\/www.caths.cz\/wordpress\/wp-content\/plugins\/thumbnail-for-excerpts\/tfe_no_thumb.png\" "\\"\\"")
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